Acer India, on Friday, launched its greatest new Flagship Acer Mall expertise retailer in Koramangala, Bengaluru. The shop is a part of the model’s retail growth technique to permit its clients expertise the complete array of its product portfolio with devoted gaming, life-style and different product segments. The shop additionally options the Predator Thronos gaming cave to supply customers an immersive gaming expertise.
The shop provides a premium retail expertise in addition to service to its clients with full demo zones and devoted gaming expertise heart. The Acer Mall expertise heart provides customers the choice to work together and get a primary hand really feel of among the most superior PC and life-style merchandise starting from laptops to air-purifiers.
“The launch of the Flagship Expertise Retailer is a step in the direction of our long-term dedication to the Indian market the place we provide our customers a chance to bodily expertise all of our merchandise together with desktops, all in ones, projectors, air-purifiers, audio equipment, giant format shows, notebooks, laptops, curved displays and so forth., and make knowledgeable buy choices. With this retailer, we need to place Acer as a life-style expertise model for youth who’re driving the market, serving to them reside more healthy, smarter and extra linked lives,” Sudhir Goel, Chief Enterprise Officer, Acer India, instructed
Extra unique shops
Acer plans to ramp up its unique retailer rely from 93 at current to 200 throughout the nation by the yr finish with product expertise zones, extremely skilled employees and a number of possession schemes like No Price EMI, long-term guarantee and unintentional harm safety together with a variety of thrilling provides. Acer additionally has a presence in over 2,500 multi-brand shops pan India.
“Our unique shops grew a lot quicker than our multi-brand shops and e-tailing in 2020. We’ll open one Acer Mall flagship retailer in each metro by the yr finish and in addition in Tier-2 areas like Dharwad, Muzaffarpur, Hubli, Madurai, Tirunelveli, Nasik, Mysuru, Trichy, Puducherry, Mangaluru, Jodhpur, to call just a few,” mentioned Goel.
Regardless of a de-growth in enterprise from March finish to June due to the enterprise disruption brought on by the pandemic in 2020, Acer managed to develop its enterprise over 2019, because it made up for misplaced development in Q3 (July-Sept) and This autumn (Oct-Dec). Whereas the corporate’s business and shopper companies contributed equally to its enterprise in 2019, the patron enterprise outgrew the business enterprise in 2020 as authorities spending de-grew. “We managed to develop our enterprise in 2020 regardless of the de-growth within the desktop and server market. We greater than made that up as we witnessed a lot increased development in our laptop computer and gaming enterprise,” mentioned Goel, who’s anticipating enterprise to be higher in 2021.